Senior Designer

Senior Designer

The Senior Designer provides senior creative leadership for Albany State University's visual brand, guiding the design direction of all institutional marketing materials, digital assets, campaign creative, and brand standards. Reporting to the Director of Marketing, the Senior Designer is the creative authority within the Marketing and Communications team responsible not only for producing high-quality design work but for establishing and maintaining brand consistency across every channel and audience the CUGO division serves. Sponsorship is not available for this position.

Creative Direction and Brand Leadership Serve as ASU's primary brand steward, maintaining and evolving the institution's visual identity standards across all touchpoints including digital, print, environmental, and event materials. Lead the creative development of institutional marketing campaigns, enrollment advertising, employer partnership materials, and alumni engagement assets. Establish design standards, templates, and production workflows that ensure brand consistency across all Marketing and Communications outputs. Provide art direction and design review for all externally-facing materials produced by the Marketing and Communications team. Design Production Produce and oversee the production of all major institutional design deliverables including campaign assets, digital advertising creative, printed collateral, social media graphics, presentations, and event materials. Design and maintain visual assets for ASU's website, ensuring design quality and brand alignment post-launch. Develop branded templates for use across the institution, ensuring departments can produce on-brand materials independently. Manage design projects from brief through production, coordinating with internal stakeholders and external vendors as needed. Perform other duties as assigned.

Bachelor's degree in Graphic Design, Visual Communications, or a related field. Minimum five years of professional graphic design experience with a portfolio demonstrating institutional or brand-level design work. Expert proficiency in Adobe Creative Suite including InDesign, Illustrator, and Photoshop. Demonstrated experience managing brand identity systems across multiple channels and formats. Strong project management skills with the ability to manage multiple concurrent design projects under deadline. Portfolio of professional design work required with application. Demonstrated experience developing and executing integrated digital marketing campaigns. Other Qualifications Exceptional attention to detail and commitment to design excellence. Ability to balance strategic thinking with hands-on creative production. Strong written, verbal, and interpersonal communication skills.

Experience in higher education, HBCU, or institutional marketing design. Experience with web design tools, UX principles, or digital campaign creative. Motion graphics or video design capabilities. Familiarity with ASU brand standards and USG institutional communications guidelines.

Salary is commensurate with education and experience.

Cover letter. Resume. Transcripts. Three professional references. Please provide 3 examples of writing pieces you have completed successfully.